Fueling Glowtify’s growth with content-first paid ads, blending creative testing, UGC, and educational storytelling to drive lead generation and scale.
Client
Glowtify
Year
2025
With CPMs rising across the SaaS space, standing out has never been harder — or more expensive. In this landscape, content is the new performance lever, and brands that invest in creative testing, UGC, and educational storytelling are the ones winning attention and driving qualified leads.
Our work with Glowtify focuses on elevating paid acquisition through content-driven campaigns that educate, engage, and convert. With SaaS CPMs climbing, we’ve doubled down on creative testing and UGC ads that highlight the platform’s unique value while building trust with marketing professionals and eCommerce brands.
Our strategy centers on testing multiple hooks, from unique selling points to pain points and problem-solving angles to identify what truly resonates with Glowtify’s audience. By blending educational storytelling with data-backed optimization, we continuously refine messaging and creative to generate high-quality leads at scale.
