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Discover our blog for insights into our creative process, upcoming events, and awards.

the playbook blog

The playbook blog

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Top Tips for Influencer Founder Brands

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Influencers in Beauty Campaigns: Trends for 2025

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The Rise of TikTok Ads: How to Maximize ROAS in 2025

Five essential tips for enhancing the success of remote teams in a collaborative work environment.

CPM Paid Ads Costs Are Rising—Now What?

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Creative Testing Done Right: Paid Media Strategies for 2025

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10 Reasons Why TikTok Won’t Be Banned in Canada

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